Brand New Inspiration
So we’re finally rested and have had a week to reflect on our trip to the Big Apple. Can I just say that we had an amazing time? Not only did we get to go to an inspiring conference, we also got to see part of the NYC marathon and squeezed in time to see the Broadway show Fela!. By the way, if you’re in NYC before January 2, we TOTALLY recommend checking it out.
We attended the Brand New Conference, and had the chance to listen to design-greats like Michael Bierut and Paula Scher from Pentagram and (our favorite speaker of the day) type designer, Erik Spiekermann. One of our favorite projects was the rebranding of the LA Metro system done by Michael Lejeune and the Metro Design Studio. It was a long day, jam packed with design goodness and fun schwag. It was fantastic to be in an auditorium where everyone got the font jokes and you didn’t have to explain to anyone why the Gap rebranding was so horrible. We left New York with our minds, hearts, bellies and suitcases full of good stuff to share with everyone.





