The recipe was handed down and perfected, the ingredients were imported, and the taste was out of this world. When Alicia from The Ultimate Biscotti approached us in NYC to create a brand identity for her beloved “B’s” as she called them, we were ecstatic. Once we tried them, we knew why they were “the ultimate”. From the first product shoot, to picking PMS colors for her logo, we worked closely with Alicia to develop a brand that truly spoke from her heart. The logo design was based on the iconic box she would deliver her B’s in, and we were excited to hear that our hand-drawn “b” eventually became a tattoo on her wrist.
ClientUltimate Biscotti Co.ServicesBrand Development Logo Design Art Direction Marketing Materials
